AIA Australia Teams Up with Peloton and Specialized to Encourage Active Lifestyles
New Partnerships Offer Discounts and Rewards for AIA Vitality Members Engaging in Cycling
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AIA Australia, a leading life, health, and wellbeing insurer, has announced partnerships with global fitness company Peloton and premium cycling brand Specialized.
These collaborations aim to provide AIA Vitality members with significant discounts and incentives to promote cycling, both at home and outdoors.
Through the partnership with Peloton, AIA Vitality members can access a 25% discount on the Peloton Bike. To fully experience the Peloton Bike, members will need the Peloton All-Access Membership, which unlocks unlimited access to a growing library of thousands of instructor-led live and on-demand classes, scenic rides, challenges, and real-time performance tracking. Additionally, members can earn AIA Vitality points for physical activity tracked via the Peloton app, with 50 points awarded for workouts over 20 minutes and 100 points for workouts over 45 minutes.
For outdoor cycling enthusiasts, the partnership with Specialized offers AIA Vitality members a 25% discount on selected bikes, up to a maximum discount of $750. This initiative caters to the growing interest in outdoor cycling and provides members with access to high-quality equipment to support their fitness journeys.
These partnerships align with AIA Australia's mission to improve health and fitness outcomes by offering personalised fitness options that suit various lifestyles. By integrating these incentives into the AIA Vitality program, the insurer encourages members to engage in regular physical activity, contributing to better health and wellbeing.
Fitness professionals can leverage these partnerships by incorporating Peloton's virtual classes into their training programs or recommending Specialized bikes to clients seeking quality equipment for outdoor cycling. Staying informed about such collaborations enables professionals to provide clients with valuable resources and support their fitness goals effectively.
For more details on these partnerships and how to access the discounts, AIA Vitality members can visit AIA Australia's official website or contact their customer service.
Published:Tuesday, 13th Jan 2026 Source: Paige Estritori
Please Note: If this information affects you, seek advice from a licensed professional.
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